Distribution Development Strategy of Corn Processed (Corn Stick and Corn Dodol) Production to Achieve Corn Competitive Product Market in Gorontalo Province

Amir Halid • Mohammad Ikbal Bahuwa • Zainudin K. Antuli • Irawati Abdul
Journal article Jurnal Perspektif Pembiayaan dan Pembangunan Daerah • 2017 Indonesia • Malaysia

Unduh teks lengkap
(English, 14 pages)

Abstrak

Reseach object are; 1) to know about the profile of maize farmer enterprise in Gorontalo Regency; 2) to know the people characteristic at home industry group in Todito village at Pulubala sub-district; 3) Economics analysis for Sweat Maize Dodol. Data analysis used is descriptive method, SWOT and economics analysis. The result of this research is 1) Groups of farmers enterprise, the more much of members and land is worked on by maize farmer found at Dunggala village in Batudaa sub-district. At Pulubala Sub-district the  more much of groups of farmer enterprise at Puncak Village, and the members is more much found at Toidito, but the largest land worked on by maize farmer is at Puncak village; 2) Production analysis for home industry for Maize Stick with tasted by Shrimp from Llimboto Lake will get profit if the income above of break event is Rp 120.000,- if production is over of break even point is 11,975 gram and will follow of the price over of break even point about Rp 52.500. Production analysis for home industry for Dodol sweat maize will get profit if the income earned over of break even point is Rp 170,174, if production is earned over of break even point 6,90 basket and if the price is over of break even point is about 19.550; 4) Main distribution development strategy of corn stick and corn dodol are developing corn distribution product, increased the volume of production, to reach the market target, and increased the promotion of product and price information.

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