Analisis Posisi Strategis Usaha Kecil dan Menengah (UKM) Shuttlecock

Ary Yunanto

Abstrak

This study aims to determine strategy position of shuttlecock business in Tegal Respondents in this research are entrepreneuh of shutlecock in Tegal. To determine General determine strategy position of shuttlecock business in Tegal was uses Electrics (GE) analysis. Research show that strategy position of shuttlecock business in Tegal acquired a strategic position information shuttlecock business is having a mid-appeal and the average strength of competition, so that a suitable development strategy is to identify growth segments, to specialize and invest selectively.

Metrics

  • 16 kali dilihat
  • 15 kali diunduh

Konferensi

Seminar Nasional Competitive Advantage 2011

  • Konferensi di Jombang, Indonesia pada tahun 2011
  • 38 artikel

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