Salah satu karakteristik hukum Islam adalah bahwa ia dapat diterapkan di semua tempat dan waktu, meskipun Al-Quran dan Hadis sebagai sumbernya bersifat terbatas. Hal ini membutuhkan metode yang dapat digunakan untuk menerapkan karakteristik ini di dunia modern, di setiap keadaan dan tempat. Pemikiran bahwa hukum yang dijelaskan dalam Al-Qur'an dan Hadits memuat batasan (al-h{udu>d), baik batas atas maupun bawah, merupakan salah satu metode penerapan hukum, sehingga karakteristik hukum Islam ini dapat diwujudkan. Teori al-h{udu>d yang dirumuskan oleh Muhammad Shah}ru>r  ini dapat digunakan untuk menyelesaikan berbagai masalah kontemporer di bidang hukum Islam, dan merupakan upaya untuk membuktikan bahwa hukum Islam dapat menjawab tuntutan zaman. Shahrur menawarkan penerapan hukum riba pada perbankan modern dengan menggunakan teori al-h{udu>d  ini, sehingga orang miskin tidak tertindas dan orang kaya tidak dipersalahkan. One of the characteristics of Islamic law is that it can be applied in all places and times, although the Qur'an and Hadith as its source are limited. This requires a method that can apply these characteristics in the modern world, in every circumstance and place. The thought that the law described in the Qur'an and the hadith contains restrictions (al-h{udu>d), both upper and lower limits, is one method of applying the law, so that the characteristics of Islamic law can be realized. The al-h{udu>d's theory which has been formulated by Muhammad Shah}ru>r  can be used to solve various contemporary problems in the field of Islamic law, and is an attempt to prove that Islamic law can answer the demands of the times. Shahrur offered to apply the law of usury to modern banking using this al-h{udu>d theory, so that the poor are not oppressed and the rich are not wronged.

Is one of the countries that embraces the system of democratic government. In a democratic state the people have sovereignty, this is done to ascertain who deserves to be a leader. The Party is an organization that represents the people and means of public participation to participate. Electoral parties compete for leadership seats (power) by strategizing to win them. Elections (elections) is the process of electing people to fill positions within government. The positions are diverse, ranging from the President, People's Representatives at various levels of government, to the Village Head. Elections as a means to participate in the people persuasively (not forced) to the government, so as to realize the principles of democracy in the implementation. Election is a means for political parties to place their cadres in strategic positions in government either executive (President, Governor, Regent, Mayor, etc.) or legislative (Regency, Provincial and Central DPRD) to seize power, not to mention Partai Kebangkitan Bangsa (PKB) Jember district in the face of elections East Java area. various pilitical communication strategies are used to hook as many constituens for the achievment of goals. The formulation of the problem in this Thesis is: How is the communication strategy of the Partai Kebangkitan Bangsa (PKB) of Jember Regency ahead of the election of General Head of Region (Pemilukada) of East Java 2018. The purpose of this research is to describe the communication strategy used by the Partai Kebangkitan Bangsa (PKB) of Jember Regency ahead of the elections of Regional Head (Pemilukada) of East Java 2018 to get the constituents from Jember society which is quite diverse. This research use desciptive qualitative approach. With data collection method of observation and documentation. The research concludes that the Partai Kebangkitan Bangsa (PKB) of Jember Regency divides its political communication strategy according to age ie political communication among young people and political communication among parents. Political communication among youth is done through the program of open together, coffee with PKB Jember, and halal bihalal. Whereas political communication among parents is implemented through the program of maintaining and maintaining the intensity of communication with leaders of both structural figures such as senior officials of an institution or mass organization or culture such as public figure.