Jurnal Manajemen Strategi dan Aplikasi Bisnis (JMSAB)
Journal published by Imperium
Journal
Jurnal Manajemen Strategi dan Aplikasi Bisnis (JMSAB)
Journal published by Imperium
Jurnal Manajemen Strategi dan Aplikasi Bisnis is a journal in the study of the field of strategic management and its application in industry and business. This journal is published by the Imperium Management and Publication Development Institute (LPMP Imperium) and is published twice a year (June and December). The focus of JMSAB is to promote strategic management and stimulate discussion, consideration and debate about management science strategies, principles, models, methodologies, techniques, applications in the fields of business, commerce, industry and government.
Subjects: Business, Management & Operations
Accreditation: Not accredited.
Articles
1–20 of 115 results.
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The Influence of Covid-19 Daily Cases, World Oil Prices, World Gold Prices and Rupiah Exchange Rates DownloadAchmad Agus Priyonodescription Journal article public Jurnal Manajemen Strategi dan Aplikasi Bisnis • 2022This study aims to clarify the effect of the daily number of reported cases of Covid-19, World Oil Prices, World Gold Prices, and the rupiah exchange rate on the movement of the Composite Stock Price ...
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The Effect of Final Income Tax Incentives Rate on the Reporting of PMK 44/2020 Realization Letter DownloadAmelia Oktrivina Siregar • Tryas Chas Biandani • Jihan Khoerunnisadescription Journal article public Jurnal Manajemen Strategi dan Aplikasi Bisnis • 2022Tax incentives are one of the government's responses to the impact of the COVID-19 pandemic on businesses, and one of the businesses affected by this pandemic is MSMEs. Therefore, this study aims to d...
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Edy Purwanto • Syam Ar, M. Munirdescription Journal article public Jurnal Manajemen Strategi dan Aplikasi Bisnis • 2022This study aims to examine and determine the effect of consumer satisfaction, brand love on loyalty and WOM, and the influence of customer loyalty on WOM. The object of this research is Batik in Sumen...
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Analisis Kompetitif Industri Pertahanan Nasional: Prospek dan Tantangan Pasca Revisi Undang-Undang Nomor 16 Tahun 2012 Tentang Industri Pertahanan DownloadAdrianus Revi Dwiguna • Athor Subroto • Achmad Sanusidescription Journal article public Jurnal Manajemen Strategi dan Aplikasi Bisnis • 2022This study aims to examine the developments and dynamics, as well as the challenges of the national defense industry, after the revision of Law No. 16 of 2012 on the Defense Industry, through Law No. ...
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A Case Study: Consumer Behavior of Frozen Fruit in Terms of Preferences and Purchasing Power DownloadGrace Putliadescription Journal article public Jurnal Manajemen Strategi dan Aplikasi Bisnis • 2022Frozen food or what is known as frozen food is the result of food preservation methods that are carried out by lowering the temperature to the freezing point, this aims to slow down the spoilage proce...
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Zulfatun Ruscitasari • Nailul Fithroh • Rifqi Syarif Nasrullohdescription Journal article public Jurnal Manajemen Strategi dan Aplikasi Bisnis • 2022This research aims to: (1) analyze monetary and managerial condition at Seruni Putih Cooperative now, (2) determine and recommend the right strategy to improve monetary and managerial aspect of Seruni...
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The Role of Perception of Usefulness and Interest in Using E-Filing for Individual Income Tax DownloadIndah Masri • Amelia Oktrivina • Ayu Woro Angelinadescription Journal article public Jurnal Manajemen Strategi dan Aplikasi Bisnis • 2022This study aims to see the role of external factors such as speed, subjective norms, and understanding of taxation in increasing the use of E-Filing. In addition, this study also aims to see the role ...
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Liandhajani LiandhajaniPemalsuan barang maupun merek sangat menimbulkan kerugian untuk pengusaha, dengan demikian dalam hal ini sangat diperlukan perlindungan hak perekonomian. Penelitian ini memakai metode pendekatan Yurid...
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Dyah Agustin Widhi Yanti • Mursidi Mursididescription Journal article public Jurnal Manajemen Strategi dan Aplikasi Bisnis • 2021Running a business requires accuracy and speed from the operational process to the process of delivering goods to consumers. This development is supported by the ease of delivery of goods, both from p...
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Analisis Pengaruh Religiusitas dan Kualitas Pelayanan terhadap Kepuasan Kerja: Studi Kasus pada Karyawan Industri Manufaktur DownloadDewiana Novitasari • Masduki Asbari • Ipang SasonoPenelitian ini bertujuan untuk menganalisis pengaruh religiusitas dan kualitas pelayanan (service quality) terhadap kepuasan kerja pada karyawan industri manufaktur, dengan mengambil sampel sebanyak 1...
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The Influence of Communication and Competence on the Commitment Which Has Impacts on the Organizational Citizenship Behavior DownloadFerryal Abadidescription Journal article public Jurnal Manajemen Strategi dan Aplikasi Bisnis • 2021The aim of this research is to analyze and study the influence of communication and competence on commitment which has impacts on organizational citizenship behavior (OCB). The population and sample o...
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Analisis Sikap, Norma Subyektif, Faktor Internal dan Eskternal dalam Membentuk Entrepreneurial Intentions DownloadDian Triyani • Ardiani Ika Sulistyawati • Edy Mulyantomodescription Journal article public Jurnal Manajemen Strategi dan Aplikasi Bisnis • 2021This study aims to analyze the influence of attitudes, subjective norms, internal and external factors on entrepreneurial intentions. The research object of the Faculty of Economics, University of Sem...
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Pengaruh E-Service Quality Aplikasi MyXL terhadap E-Satisfaction dan E-Loyalty Pengguna Aplikasi DownloadMuhammad Fikri Abdurrahim • Irwan Siregardescription Journal article public Jurnal Manajemen Strategi dan Aplikasi Bisnis • 2021Objective: analyze the effect of e-Service Quality of MyXL application on E-Satisfaction and e-Loyalty of application users. Research method: survey with Quantitative Approach. Methods Of Analysis: Fa...
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Audit Syariah Sebagai Permasalahan Atau Solusi Untuk Perkembangan Lembaga Keuangan Syariah Yang Terdampak Covid-19 DownloadSophia Andini • Paulus Sugitodescription Journal article public Jurnal Manajemen Strategi dan Aplikasi Bisnis • 2021This study aims to determine the factors affecting sharia audit on sharia Financial Institution. These factors include auditor competencies, process audit and Sharia framework. This study used populat...
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Return On Asset dan Investment Opportunity Set dalam Memprediksi Dividend Payout Ratio Perusahaan Manufaktur Sektor Consumer Goods DownloadMoch Fathonydescription Journal article public Jurnal Manajemen Strategi dan Aplikasi Bisnis • 2021Among factors that may be instrumental in affecting the dividend payout decision, this study aims to determine the effect of return on assets (ROA) and investment opportunities on dividend distributio...
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Siti NurjanahThis study aims to determine how value creation, value communication, value delivery can build a market positioning that will have an impact on company performance and create company sustainability. T...
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Nature Republic dan Innisfree sebagai Soft Power Brand Ambasador And Personality Korea Selatan di Indonesia DownloadAditya Putra Pratamadescription Journal article public Jurnal Manajemen Strategi dan Aplikasi Bisnis • 2021 Indonesia • South KoreaBrand Ambassador is an instrument of achieving the interests of the state which is popularly used South Korea as one example of countries that use their Brand Using (Hallyu) as the mediums to get achi...
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Faktor Pembentuk Brand Love, Word Of Mouth, dan Repurchase Intention Atas Produk Hedonis: Telaah pada Pelanggan Produk Gunpla Merek Bandai DownloadAditya Tri Nugroho • Whony Rofianto • Surachman Surjaatmadja • Meta AndrianiThis study aims to analyze the factors that influence brand love, as well as its implications for word of mouth, and repurchase intention. Rooted in the theory of interpersonal love and relationships,...
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Are Legal Aspects, New Normal (Covid-19), and Entrepreneurial Characteristics Important for the Growth of Higher Education Industry Performance in DKI Jakarta? DownloadPrasetio Ariwibowo • Haryanto Haryanto • Taufik TaufikThis research is a quantitative research conducted to find out how big and how important is the role of business legality, New Normal (Covid-19) and the entrepreneurial character of an entrepreneur, e...
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Diyan Lestari • Vina Melianadescription Journal article public Jurnal Manajemen Strategi dan Aplikasi Bisnis • 2021Keputusan keuangan keluarga merupakan salah satu komponen untuk menunjang kesejahteraan keuarga yang pada akhirnya berdampak pada kestabilan perekonomian. Koperasi sebagai soko guru memiliki peranan p...