Implementasi Kegiatan Corporate Social Responsibility “Go Green Economic” Berbasiskan Kearifan Lokal

Aat Ruchiat Nugraha
Journal article Jurnal Komunikasi Untar • 2015

Abstract

Concern and responsibility for company/industry is one concrete manifestation of external relations in the form of community development programs through Corporate Social Responsibility (CSR) in the form of intensive training to entrepreneurs, small and micro enterprises (UKMM) Traditional Batik craftsmen. In one implementation of CSR programs PT. Indocement Tunggal Perkasa is doing activities to educate, train and provide capital to the rural artisans of traditional batik Cirebon palimanan Ciwaringin districts by utilizing renewable natural resources. The results of this CSR program showed to significan an increase in economic aspect, social aspect and environmental aspect awareness to the community about the PT. Indocement Tunggal Perkasa Tbk.

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Journal

Jurnal Komunikasi Untar

Jurnal Komunikasi is an Indonesian journal published by the Faculty of Communication, Universitas... see more