Perumusan Nilai Tambah suatu Kawasan Pariwisata: suatu Kerangka Pemikiran dari Pendekatan Pemasaran

Mokoginta, Ivantia S.
Journal article Bina Ekonomi • 2000

Abstract

This paper proposes the interaction of market, internal and competitor factors in positioning determination of tourism destination. What area of concerned of each factor how these factors interrelated in positioning determination is further explained.

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Journal

Bina Ekonomi

Bina Ekonomi merupakan jurnal ilmiah yang terbit dua kali dalam setahun. Jurnal ini mewadahi kary... see more