Abtract Unfair trade practices often happen in International trade inter alia non tariff barrier. Technical barrier is a part of non tariff barrier. WTO members esepcially developed countries often do this measure. Its classical ground is to protect life or health of human, animal and plant. This measures sometime is aimed at protecting domestic industries against import attact. It happens in US-Indonesia case on Indonesia Clove Cigarette marketed in US and regarded as a threat to like cigarette producers. Due to protection of human health, US Government restricted Indonesia Clove Cigarette while there was a light cigarette as like product at the same market. This measure has no legal basis and unproved. Hence, US Government Policy of restricting Indonesia Clove Cigarette should be revoked and open market access Indonesia Clover Cigarette and another cigarette.