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description Journal article public Jurnal Ilmu Pengetahuan dan Teknologi Komunikasi

Mencipta Ruang Global Indonesia di Majalah Maskapai Penerbangan Garuda Indonesia Colours (Globalizing Indonesia In Colours, Garuda Indonesia In-Flight Magazine)

Holy Rafika Dhona
Published 2018

Abstract

Mediation in tourism is the activity of constructing space into a certain destination. The In-Flight magazines, one of the tourism media, tend to be ignored by Indonesian communication scholars. This particular genre of the magazine has a global audience, make it as the instrument of globalization. This research aims to query how did Colours, one of Indonesian in-flight magazine, construct Indonesian space into global space or global destination. Using discourse analysis in the 2016 edition of Colors Magazine, this study finds this magazine constructing a destination in Indonesia as a global space with particular regulation through the text, text production and intertextuality that did by the author.

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