This research aims to explain the efforts by local government to increase tourist attraction in Sumenep Regency, through the realization of smart city as a government innovation in providing tourist information to public. This research use descriptive explanatory method by looking at the obstacles in tourism development in Sumenep, which were then followed by decision-making actions carried out by the local government, so the smart city masterplan was born as a government program. The masterplan program then gave birth to innovations in the use of technology to make it easier for tourists to find out tourism information in Sumenep Regency. Keyword : Tourism, Decision making, Smart city