The purpose of the research was to produce development of child-friendly interactive multimedia to improve the understanding of the concept and character of loving the country for fourth grade of elementary school student feasibility. The type of research that already done conducted is Research and Development through 10 stapes, 1) research and information collecting; 2) planning; 3) develop preliminary form of product; 4) preliminary field testing; 5) main product revision; 6) main field testing; 7) operasional product revision; 8) operational field testing; 9) final product revision; and 10) implementation and dissemination. The results of the research conducted show that the development of child friendly interactive multimedia products to improve the understanding of the concept and character of homeland love for grade IV elementary school students is "very feasible" to use. The following results of the validation by the expert judgement get a value of 91 from a maximum score of 100 so that it can be stated that the products developed in the category of "very feasible".The result of validation by media experts got a value of 113 from a maximum score of 128 so that it can be stated that the products developed in the category of "very feasible". Furthermore, students and teachers respond and fall into the category of "very feasible" in the development of child-friendly interactive multimedia.