Journal article // Jurnal Masyarakat Mandiri






Kiat Sukses Memulai Usaha Penjualan Online Bagi Masyarakat Desa Logas
April 16, 2022  //  DOI: 10.31764/jmm.v6i2.7365
Cut Endang Kurniasih, Nobel Aqualdo, Hilmah Zuryani

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Kiat Sukses Memulai Usaha Penjualan Online Bagi Masyarakat Desa Logas Image
Abstract

The patterns of sales transaction in the Micro, Small and Medium Enterprises (MSMEs) in Logas Village are still carried out traditionally. This is due to their lack of knowledge about using the internet for business. Today, the internet is not only used as a communication medium, but the internet can be used to start a business. The purpose of this community service is to provide information about E-commerce and online business sales technique training. The method used is lectures and direct demonstrations/training to 25 participants. The target audience of this activity is the community of Logas Village, especially teenager and village youth as well as existing business actors. The result of this service activity is that the level of community understanding of online business sales increased from 80% to 96% and interest in starting an online sales business increased from 92% to 100%. It is hoped that this service activity can help the government in forming a digitally inclusive society in rural areas while improving a better local economy.

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