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description Journal article public Jurnal Ekonomi dan Bisnis Universitas Pekalongan

Pemetaan dan Analisis Kompetensi Inti UKM Batik di Kabupaten Purbalingga dengan Pendekatan Value Chain

Weni Novandari
Published March 2013

Abstract

The aimed of this study are 1) To identify the profile ofSMEsin Purbalinggabatikwhich includes theamount, location, production capacity, product type, amount of labor, raw materials and production facilities.2) To identifythe corecompetenciesof SMEsinPubalinggabatikby Value Chainapproach.Data collection methodsusedin this studyis the triangulation method, consist of : observation,documentationandinterview. Qualitativedescriptiveanalysis used to analyzethe elements inthe frameworkofValueChain Management thatcan bedefinedas a core competencyof SMEsbatikin Purbalingga.The resultsshown 1) Profilesobtainedin Purbalingga€™s sô€…µall eô€…¶terprises batikwhich has anumberofmore or lessas many as 400people spreadacross multiplecenters ofbatik, which isin Bobotsari, Bojongsari,Kalimanah, KarangmoncolandKemangkon District. Turnoverestimatedperyearbatikisaround Rp 4,595,200,000toRp9.28 billion. Products resulted includebatikcloth, sinjang, and tablecloths. The majority of batik craftsmen stillrun the business in atraditionalway. 2)Basedon the value chainanalysis, corecompetenciesthat canbe the basisforcompetitive advantagein purbalingga batik SMEsare The Speed and the craftsmens apilityin theprocess of ofmaking batike specially on stage nyanting skills that is noteasyto be imitated byother batik craftsmen.Keywords : SMEsbatik, Core Competence, Value Chain

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