Daya Saing Komoditas Lada Indonesia Di Pasar Internasional (Studi Tentang Ekspor Lada Indonesia Tahun 2010-2014)

Dini Tri Kurnianto • Suharyono Suharyono • Kholid Mawardi
Journal article Jurnal Administrasi Bisnis S1 Universitas Brawijaya • November 2016 Brazil • Indonesia • Vietnam

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(Bahasa Indonesia, 7 pages)


The purpose of this study was to determine the competitiveness of Indonesian pepper commodities in the International market. The analysis is the analysis of Porter's Diamond Analysis, RCA, and ISP with qualitative and quantitative approaches. The results of this study are Indonesian pepper commodities lacks on competitiveness. This is evidenced by Indonesian human resources and natural resources are very abundant, but very lacking in technology, capital, and infrastructure. The weakness of related industries is very influential, structure and competition is very high with product diversification strategy. For the government and chance factors a very good. Indonesian pepper commodities has a comparative advantage with RCA value is still above Vietnam that has value 7.91, Indonesia with a RCA value 33.90. Indonesian Value ISP in 2014 period about 0.72 and it is still inferior to Brazil with ISP value about 0.99.




Jurnal Administrasi Bisnis S1 Universitas Brawijaya

Jurnal Administrasi Bisnis S1 Universitas Brawijaya merupakan jurnal ilmiah yang memuat artikel b... see more