Analisis Determinan Entrepreneurial Orientation Pada USAha Kecil Menengah (UKM) (Studi Pada Pemilik UKM Di Kota Pasuruan)

Bulky Muhammad Maharsa • Mohammad Iqbal
Journal article Jurnal Administrasi Bisnis S1 Universitas Brawijaya • January 2017

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(Bahasa Indonesia, 11 pages)


Entrepreneurial Orientation is part of the Enterprise. This is part of the entrepreneurial process. Entrepreneurial Orientation understand the phenomenon as one of the strengths of the organization to improve the course of the process can foster entrepreneurship and entrepreneurial behavior patterns are applied to maintain the business. Furthermore, entrepreneurial orientation can explain the overall picture of entrepreneurial activity by providing knowledge about the various dimensions of entrepreneurial orientation. There are five dimensions of entrepreneurial orientation is Inovativeness, proactiveness, risk taking (Miller, 1983), Autonomy Orientation and Competitive aggressiveness (Lumpkin & Dess, 1996). Based on extensive literature review and collection of empirical evidence, this study examines the extent to which small and medium enterprises (SMEs) in the city of Pasuruan and apply the concept of entrepreneurial orientation. In addition, this study explores the dominant factors in the entrepreneurial orientation that is applied to SMEs in Pasuruan. and as research that is confirmatory factor analysis on the opinion of Lumpkin and Dess (1996) which states all the factors in the entrepreneurial orientation possibility is present in a business organization, but not all factors are sometimes applied in business organizations, there are some things that are optimized to be a priority.




Jurnal Administrasi Bisnis S1 Universitas Brawijaya

Jurnal Administrasi Bisnis S1 Universitas Brawijaya merupakan jurnal ilmiah yang memuat artikel b... see more