Journal article // JournalNX






An Online Shoppers Gratification In Covid - 19
2020
Joshi Bharat M., Bhadane Jaywant R.

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Abstract

GeneralPurpose A transition to Online Approach (OA) with e-tailers from Physical Approach (PA) with local retailers for daily requirements has heave insight in COVID-19 lockdown. The purpose of present research paper is to understand the research questions related to online shopping. It is the time call to take up Virtual Shopping (VS) with Zero Contact Delivery (ZCD) as preventive measure to covid-19. The study also admits the comparative analysis of satisfaction level of online buyers considering factors PEBSF i.e. the Products (P), the Employee Behaviour and Services (EBS) and the Finance (F) and its variables, in overall framework.

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