Laktasuit : Kostum Laktasi Untuk Ibu Aktif

Yasmin Noor Afifah • Fadiah Nur Amalina • Amelia Devy Indriasari • Putri Istiqomah Rizki Hidayatun • Jayanti Ayu Kusumastuti

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(Bahasa Indonesia, 5 pages)

Abstract

Breastfeeding is important for children's growth and development also Mother's health. Based on SDKI (Indonesia Demograpic and Health Survey) 2012, mothers who do exclusive breastfeeding is increasing. We see this data as a chance for entrepreneurship. Then we have a n idea to make an innovation breastfeeding suit. An easy and comfort suit for breastfeeding named Laktasuit. Laktasuit will make a new paradigm about easy breastfeeding for all active mothers in Indonesia. The process of production is in cooperation with convections. We promoted our products by online and offline medias and distributed as wide as possible. Laktasuit has been distributed to many cities either in Java or other islands. We concluded that Laktasuit is promising with a great prospect and wide potential market. It's also potential product for campaigning exclusive breastfeeding.

 

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Pekan Ilmiah Mahasiswa Nasional Program Kreativitas Mahasiswa - Kewirausahaan 2013

e-Proceedings PKM-K 2013 is an electronic proceeding that publishes articles of students from var... see more